Hearsay Social: Are you Corporate / Local

2010 was the year of location based social media marketing. He saw the launch and growth of location-sharing tools like Foursquare. 2011 seems to be taking social media marketing a step further with the introduction of hearsay social organizations that meet the business / local mold.If you are a company of national or international presence with a wide network of local agents or representatives who seek to integrate and coordinate your marketing efforts social media in one place, hearsay may be the social platform ideal platform for you. We are more interested in watching its growth in 2011 and see how it shapes the world of social media.What is Hearsay Social?

Hearsay Social is a web based software designed by hearsay start-up that you can implement while avoiding errors and brand compliance risk mitigation. It gives people at all levels of tools to manage the presence of multiple networking sites such as Twitter, Facebook, Linkedin. Not only can you track the progress of your local representatives and branches, at any time, but you can also help by creating content at the enterprise level and let the update locally.You have a way to prevent the crisis from people fleeing the sensitive information of the company or say anything on social platforms that can affect the overall brand. It also helps companies to remain in compliance with industry regulations or company.How does it work?Hearsay Social provides each companies and local branches, with an interface specially adapted favoring a hierarchical relationship between them. Its dashboard gives local agents franchises the ability to manage their own local Twitter, Facebook and LinkedIn accounts. It uses word signaling, workflow and dashboard approval to ensure that someone tweet something like sensitive financial information.Companies can compose messages and configure applications tab as landing pages, Twitter and YouTube which can then be distributed to the directors of all local branches. Representatives can then locate updates and app templates with the relevant information and pictures and share them with their own fan bases. He further centralizes and integrates social media, while an effort Companys.It also provides businesses with detailed analyzes of all agents in helping to monitor thousands of local agents and franchises. Execution of tens of thousands of local pages, Twitter accounts, LinkedIn and networks from a central command is unruly or impossible. State Farm, 24 Hour Fitness and Farmers Insurance Group are some of the first companies to deploy Hearsay Social in their organizations, and they seem very happy so far. Hearsay announced Thursday it had raised $ 3 million in a fund.

Hearsay Socials ability to ensure that local officials to stay in the guidelines of the organizations brand, industry regulations and corporate governance will finally open the doors to social media for insurance until 'now hesitant and financial sectors. So do not be surprised if you soon your insurance agent about Facebook.What do you think of this blog? Let us know through comments.